This study, released jointly with Wisconsin Anti-Violence Effort (WAVE) Educational Fund, analyzes data from the federal Centers for Disease Control and Prevention (CDC) and the Federal Bureau of Investigation (FBI) on lethal gun violence in the state and compares Wisconsin firearm death data to other Great Lakes states. The study offers year-over-year trend analyses by sex, age, race, and ethnicity for firearm suicide and firearm homicide. It also examines gun suicide and homicide in urban and rural areas and presents firearm criminal trace data from the federal Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF). The report also presents personal stories of Wisconsin residents impacted by gun violence who have turned pain into purpose through gun violence prevention advocacy.